IMAGE IS MORE was to create a campaign with the intention of addressing a social issue that is happening in our society. In our group, we chose to focus on "image" and how it impacts our society in five different ways. As the highlight of the campaign, we created a guerrilla-marketing feature on the Oregon State University, installed in the Memorial Union on campus, to communicate the message in a typographic way. Visit imageismore.org for more details on this project.

 

Role: Concept, Print Production, Final Installation

Tools: Illustrator