Rec Night is a back-to-the-school event that the Department of Recreational Sports hosts to welcome new

and returning students. Each year, there are more than 3,000 students come to the Rec Night. As the Graphic Designer and the Event Promotion Coordinator, I collaborated with the marketing team to brainstorm ideas and come up with the theme of Rec Night 2012 ― Be a Healthy Hero. I designed and produced all the promotional materials for this event. Collateral materials include t-shirts, fliers, table tents, posters, banner, plasma ads, display cases, web features and icons.

 

Role: Concept to Completion (Concept, Logo, Production, Publish and Photography)

Tools: Illustrator, Indesign, Lightroom and digital camera